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Emro Designs: Elevating First Nations Artistry in Homewares

Emro Designs: Elevating First Nations Artistry in Homewares

As First Nations creatives continue to carve their niche in Australia’s fashion landscape, Emma Rolls, proud Minjungbal woman and founder of Emro Designs, is leading the charge in the homewares sector. Launched in 2020, Emro Designs has garnered acclaim for its contemporary interpretation of community design and culture, offering a range of products that seamlessly blend tradition with modernity. Emro Designs: Elevating First Nations Artistry in Homewares

Initially specializing in floor rugs, Emro Designs quickly expanded its offerings to include an array of homewares pieces such as pillows, wallpaper, and more. Emma Rolls, reflecting on the brand’s journey, noted the rapid growth over the past year, attributing it to the evolving focus on homewares and interiors within the First Nations business landscape.

The brand’s product range, which includes rugs, cushions, picnic rugs, recycled plastic mats, and wallpaper, celebrates Indigenous artistry while filling a void in the market for First Nations-focused interiors. Emro Designs collaborates with Indigenous artists across various styles and color palettes, with social media playing a pivotal role in artist discovery and connection.

Emro Designs prioritizes the ethical treatment of its collaborating artists, ensuring they receive a commission of profit from each item sold. This commitment to respecting and sharing artists’ stories underscores the brand’s dedication to supporting Indigenous creativity and cultural expression.

Transitioning from a career in Aboriginal Community Controlled Health to full-time entrepreneurship, Emma Rolls is excited about the brand’s future growth and expansion. With plans to introduce new designs and products, including a foray into the commercial space, Emro Designs aims to further amplify First Nations artistry in homewares and beyond.

As Emro Designs continues to flourish, it exemplifies the resilience and creativity of Indigenous entrepreneurs, offering consumers an opportunity to incorporate storytelling designs into their homes while supporting Indigenous artists and culture.

NICC = National Indigenous Cultural Centre – works with Walkabout Australia – we give you indigenous products, indigenous music, aboriginal art – news (we are your indigenous home… (IF you want bush tucker food at your next event / if you want indigenous entertainment at your party / expo / conference; if you want an indigenous gift shop / if you want walkabout Australia merchandise = contact us… = https://nicc.org.au (AND = https://www.facebook.com/WalkaboutAustralia

IF you want some indigenous food at your event, expo, conference / party = do you want indigenous / aboriginal entertainment at your function – digeridoo, or indigenous dance, aboriginal gift shop OR = we can tailor a solution for your event (for a few hours or a few days / in a regional town of in the major conference centre. What indigenous food, music, fashion, gift shop – what aboriginal theme do you seek?…

Source: https://nit.com.au/07-02-2024/9665/emro-designs-is-the-new-first-nations-homewares-brand-aussies-cant-get-enough-of

One thought on “Emro Designs: Elevating First Nations Artistry in Homewares

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